The Group’s brands, Ray-Ban and Oakley garnered four prestigious accolades across multiple categories. The winners of the iF Design Awards were selected by a distinguished jury comprising 132 independent experts from various fields. The Red Dot is the award for superlative design quality. The international jury only awards the highly sought-after seal of quality to products that are characterized by outstanding design.
EssilorLuxottica achieved notable success at the 2024 iF Design Awards, which saw its iconic brands, Ray-Ban and Oakley, recognized by the renowned design forum’s panel of expert judges. The iF Design Award is widely considered one of the world’s top three international design contests. It is organized by iF International Forum Design GmbH (iF), the world’s oldest independent design organization based in Hannover, Germany. This year’s competition was intense with nearly 11,000 submissions from 72 countries. The winners were selected by a distinguished jury comprising 132 independent experts from various fields, highlighting the global significance of these accolades.
The following products from the Group were honored with the coveted iF DESIGN AWARD seal:
- Ray-Ban | Meta Smart Glasses won the iF DESIGN AWARD 2024 Gold, the highest recognition, in the category Leisure/Smart eyewear, with 410 points. The iF Gold Awards were individually selected from the very best entries of the year. Only 75 out of nearly 11,000 submissions have earned the iF Gold Trophy.
- Also the Human Interface of Ray-Ban | Meta Smart Glasses won an iF DESIGN AWARD in the category User Experience, with 300 points
- Ray-Ban Reverse won an iF DESIGN AWARD in the category Leisure/Sunglasses, with 350 points
- Oakley Helmet ARO7 won an iF DESIGN AWARD in the category Bicycles/Bike helmet, with 330 points
Red Dot Award
The “Red Dot” is the award for high design quality and is aimed at recognizing the innovative capacity and excellence of the best designers in the industry. The international jury only awards this sought-after seal of quality to products that feature an outstanding design. This year, the jury awarded it to:
- Ray-Ban | Meta Smart Glasses in the ‘Mobile Phones, Tablets and Wearables/Wearable’ category
- Ray-Ban | Meta Charging Case in the ‘Mobile Phones, Tablets and Wearables/Chargers’ category
- Ray-Ban | Meta Sustainable Packaging in the ‘Packaging/Technology’ category
- Oakley ARO7 in the ‘Bicycles and Bicycles Accessories/Helmets’ category
- Oakley Encoder Ellipse in the ‘Eyewear/Sports Glasses’ category
- Ray-Ban Change in the ‘Eyewear’ category
Ray-Ban | Meta Smart Glasses
Ray-Ban | Meta Smart Glasses revolutionize the eyewear experience with built-in live streaming and (Meta) Artificial Intelligence. Truly wearable and life-enhancing, the glasses incorporate unparalleled audio and camera quality and offer design customization. Meanwhile, the livestreaming function opens a new level of authenticity as users share live from their point of view. This collection features 21 styles, colors, and lens variations, giving consumers powerful technology without compromising aesthetics and comfort.
Ray-Ban | Meta Human Interface
The Ray-Ban | Meta Smart Glasses are accompanied by the Meta View app (iOS and Android). The app has been completely revamped to let users easily share and edit the content captured on their glasses with friends, enhancing the seamless smart eyewear experience. Enabling users to pair multiple glasses to their phone, this improved companion app allows users to spark creativity, get information and control features with their voice.
Ray-Ban Reverse
Through disruptive technology, Ray-Ban Reverse transforms the conventional lens shape from convex to concave in a twist nobody expected. As past meets the future, this product combines revolutionary design with iconic eyewear shapes. Front and rear of the lens are calibrated in perfect synergy, resulting in a lens that reaches the highest optical standards, and sharp and accurate vision. What’s more, Ray-Ban Reverse provides the ultimate visual experience with its anti-glare treatment and universal fitting that fuses design and functionality. This is all achieved using cutting-edge sustainable materials.
OAKLEY HELMET ARO7
ARO7 is the ultimate choice for performance-driven cyclists. With its integrated Prizm™ lens and stealth design, ARO7 is engineered for low drag and maximum efficiency, which give cyclists a competitive edge. At the front of the helmet, the Prizm lens uses a unique magnetic system to stay firmly in place. The system is designed to correctly position the lens for minimal drag, and to allow quick attaching, removal and stowage.
The no-tail shell shape encourages varying body positions, making it an excellent fit for multiple use cases. Whether it’s a big race, training, or simply a day ride, ARO7 is as dynamic as your schedule.
Oakley Encoder Ellipse:
Oakley’s new Encoder Ellipse crushes the ordinary while paying homage to the shape of the iconic Oakley logo. It redefines the aesthetic for gear that works and operates while keeping functionality at the heart, smashing the limitations on design and technology. The bold yet understated lens shape pushes the boundaries of performance, conforming to the contours of the face for a seamless look (as an evolution of Oakley Kato). Oakley Encoder Ellipse is loaded with low profile O-Matter temples, Unobtainium nosepads and earsocks for no-slip grip. PhysioMorphic Geometry’s methodology enables disruptive design with a lens that fits close to the face providing optimized coverage, wider field of view, frame retention and impact protection. Style and performance meet with functional venting and Prizm lenses, available in a variety of color combinations.
Ray-Ban Change:
Ray-Ban Change collection is the first of its kind. Our first light-responsive frame designed in collaboration with Transitions using a new patented acetate technology. The cutting-edge frame material uses photochromic dyes to create color patterns that adapt to changing light conditions. Indoors, the frame has a single tint. Outdoors, unique, multicolor markings activate under the sun. The exclusive new acetate meets the same quality standards as classic Ray-Ban acetate.
About iF Design
The iF Design Award, presented by International Forum Design (a German marketing consulting firm), has been recognized as an arbiter of quality for exceptional design. Founded in 1953 as Die Gute Industrieform e.V, the iF Design Award conducts comprehensive evaluations of differentiation and impact, among others, in a total of nine categories — Product, Packaging, Communication, Professional Concept, Interior Architecture, Architecture, Service Design, User Experience (UX) and User Interface (UI). The iF label is renowned worldwide for outstanding design services, and the iF Design Award is one of the most important design prizes in the world. All award-winning entries are presented on www.ifdesign.com
About Red Dot
The Red Dot Award was founded in Germany in 1955 and is one of the most significant awards in the world of industrial design. Every year, the winning works are evaluated by world-renowned design experts through strict evaluation criteria. Celebrating its 70th year, the award ceremony is set for June 24, 2024, in Essen, Germany. Visit red-dot.org to find out more.
